Gift Cards: Up to 5 Ulta Beauty gift cards or eGift cards, with a combined maximum of $1,000, can be applied to an online order. Rewards Points: You can redeem up to 4,000 points online or 10,000 points in a single in-store purchase. Online point redemption is not available when paying with Afterpay or Klarna. Venmo: Venmo is available online but is not currently available for UB Marketplace purchases or Replenish & Save orders. Apple Pay: Apple Pay is available in the mobile app and in stores, but not on the Ulta website.